Making TV Better, Together
CTV is at a critical inflection point. The Harmony initiative strives to maintain an open, balanced TV ecosystem – one that delivers efficiency, transparency, ROI and sustainability – for the benefit of all.
An independent platform for the management and measurement of advertising
Innovid combines ad management and ad measurement in a single platform, combining ad delivery, dynamic creative personalization, measurement, and optimization for the TV and digital universe, all wrapped in an interoperable identity infrastructure. We help advertisers and publishers take action to improve efficiency, transparency, sustainability, and business outcomes — ultimately creating a better advertising ecosystem for all.
Transforming the advertising ecosystem with Innovid Harmony
Increase efficiency, improve ROI, and create a more sustainable path forward with Innovid Harmony, our first-to-market suite of solutions including:
- Harmony Direct provides the most direct and efficient way to launch guaranteed, non-biddable media, benefiting both publishers and advertisers.
- Harmony Instant Optimization champions top-converting ads in real-time without waiting for manual human intervention.
- And more innovative solutions to come!
Customer Case Studies
What's New at Innovid
Want to Learn How We Can Make Your Advertising Easier?