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A selection of our interactive video campaigns

  • Prince of Persia Prince of Persia Disney Movies

    Prince of Persia


    Client:
    Disney Movies
    Brand: Prince of Persia
    Campaign: Movie Promotion
    Format: iRoll
    Vertical: Entertaiment


     

    Campaign goals were to promote the launch of Disney`s `Prince of Persia: Sands of Time` motion picture.

    Innovid deployed the iRoll™ ad format over an existing 15 Seconds Prince of Persia pre-roll. The iRoll dynamically changed as the movie was released, allowing users to learn more about the movie and discover showtimes & order tickets, all within the iRoll unit<

  • The Karate Kid The Karate Kid Sony Pictures

    The Karate Kid


    Client:
    Sony Pictures
    Brand:The Karate Kid
    Campaign: Movie Promotion
    Format: iRoll
    Vertical: Entertaiment


     

    Campaign goals were to promote the launch of Sony Pictures upcoming `The Karate Kid` motion picture.

    Innovid deployed the iRoll™ ad format over an existing 15 Seconds `The Karate Kid` pre-roll. The iRoll allowed users to learn more about the movie, see image galleries, videos and connect to social networks<

  • Triscuit Triscuit Home Farming Movement

    Triscuit


    Client:
    Kraft Foods / Nabisco
    Brand: Triscuit
    Campaign: Home Farming Movement
    Format: iRoll
    Vertical: CPG - Food & Beverages


     

    Triscuit partnered with the "Home Farming Movement" to promote the idea that anyone can easily start a home farm in their garden or community.

    The iRoll was used to promote the idea of Home Farming by inserting Gardening video tips and advice within the iRoll unit itself. In addition, users were encouraged to find a home farm in their area via a dynamic map.

  • Philadelphia Cream Cheese Philadelphia Cream Cheese Stir in a Pheeling

    Philadelphia Cream Cheese


    Client:
    Kraft Foods
    Brand: Philadelphia Cream Cheese
    Campaign: Stir in a  Pheeling
    Format: iRoll
    Vertical: CPG - Food & Beverage


     

    Kraft’s campaign goal was to drive users to discover the many creative ways Philadelphia Cream Cheese can be used in different recipes.

    Innovid deployed the iRoll™ ad format over an existing 30 Seconds Kraft Philly pre-roll. User were encouraged to explore the ad and find recipe ideas in a unique and random fashion, so each time the experience and recipes served were slightly different. Video recipes were incorporated into the ad for an overall visual treat.

  • Budweiser Budweiser Bud Plane to Super Bowl XLIV

    Budweiser


    Client:
    Anheuser-Busch
    Brand: Budwiser
    Campaign: Bud Plane to
    Superbowl XLIV
    Format: iRoll
    Vertical: CPG - Food & Beverages



    Budweiser’s campaign goal was to drive consumers to Budweiser’s ‘Bud Plane’ promotion, which offered consumers a chance to win a VIP flight to the Super Bowl XLIV.


    Sympatico.ca deployed Innovid’s unique ad format, The iRoll™. The result were increased engagement and brand exposure. Innovid’s technology took the existing Bud Plane pre-roll beyond convention by adding a compeling call to action.
  • Bud Light Bud Light Passport to the Carribean Cruise

    Bud Light


    Client:

    Anheuser-Busch
    Brand: Bud Light
    Campaign: Passport to the Carribean Cruise
    Format: iRoll
    Vertical: CPG - Food & Beverages




    Bud Light`s campaign goal was to drive consumers to Bud Light’s Caribbean Cruise promotion, which offered consumers a free Bud Light Caribbean cruise.

    Contrary to traditional pre-roll approach, with response rates at below 1%, the Bud Light Caribbean Cruise with Innovid’s Interactive Pre-roll generated a formidable conversion rate of 8%.
  • Charmin Charmin Enjoy The Go

    Charmin


    Client:
    Proctol & Gamble
    Brand: Charmin
    Campaign: Enjoy The Go
    Format: iRoll
    Vertical: CPG - Household



    For 2 weeks, in the Christmas Holiday Season, Charmin sets up public restrooms in New York City’s Times Square. “Enjoy The Go” is intended to promote the Charmin brand with a crew of entertainers and different events.

    To promote the “Enjoy The Go” events, Innovid deployed an iRoll over existing Charmin Pre-roll ads. Users were encouraged to visit the destination site and blog. Furthermore, users had the option of purchasing any Charmin products online or to find a retail store near them, all within the pre-roll itself.

  • Tide Tide Loads of Hope

    Tide


    Client:
    Proctol & Gamble
    Brand: Tide
    Campaign: Tide Loads of Hope
    Format: iRoll
    Vertical: CPG - Household



    Tide Loads of Hope Program provides clean clothes and mobile laundry service to people in areas affected by disaster throughout the United States.

    Innovid deployed the iRoll ad format over an existing 30 Seconds Tide pre-roll. User were encouraged to donate to the program by purchasing a vintage Tide T-shirt. All proceeds from the T-shirt purchases were directed to families affected by disaster. Users could purchase the T-shirt directly in the Pre-roll, customizing the color and size that was right for them.

  • Puma Puma Cell Fusion Golf Shoes

    Puma


    Client:
    Puma
    Brand: Puma Golf
    Campaign: Cell Fusion Golf Shoes
    Format: Interactive Video
    Vertical: Retail



    Puma has always been at the forefront of sportswear technology and fashion. For the Launch of their new Cell Fusion Golf Shoes, Puma created a video featuring Pro Golf player Rickie Fowler showcasing the different benefits of Puma‘s hi-tech footwear.

    Innovid created a unique interactive experience that was synched to the content. While watching the video, users could click at specific points of interest and learn more about the Cell Fusion Technology.

    Click for live demo
  • Infiniti Infiniti Sundance Channel - Inspiration Sessions

    Infiniti


    Client:
    Sundance Channel
    Brand: Infiniti
    Campaign: Inifinity Inspiration Sessions
    Format: Interactive Video
    Vertical: Automative



    Sundance Channel’s “Inspiration Session” series (Sponsored by Infiniti) brings legendary recording artist to discuss their inspiration for writing music.

    Innovid enhanced the videos by adding an interactive panel providing more info on the artists featured in the video. Additionaly, users could view artist‘s pictures, read bios and even participate in sweepstakes.

    Click for live demo
  • MTV / VH1 MTV / VH1 in-Video Social Moments Sharing

    MTV / VH1


    Client:
    MTV Networks
    Brand: MTV / VH1
    Campaign:in-Video Social Moments Sharing
    Format: Interactive Video
    Vertical: Entertainment


    MTV Networks offer users a vast library of videos, all available on their websites, catering to a young and web savvy audience.

    MTV needed to create more buzz and traction for their video content. Using Innovid`s “Video Social Moments” allowed  viewers to comment on specific in-video moments within the video and share them with their friends and followers on Facebook or Twitter.

    Click for live demo
  • Rachael Ray Show Rachael Ray Show In-video Shopping

    Rachael Ray Show


    Client:
    CBS
    Brand: Rachael Ray
    Campaign: See it? Want it? Get it!
    Format: In-video Shopping
    Vertical: Automative



    The Rachael Ray Show is always looking ways to bring Rachael`s fans exciting products and promotions. 

    The  "See it? Want it? Get it!" section of the website was enhanced by Innovid’s In-video shopping experience. It allowed users to watch segments from Rachael Ray’s show, and to directly purchase products and  learn more about celebrity guests, all while watching the video.

    Click for live demo
  • Mazda Mazda Live at The Orange Lounge

    Mazda


    Client:

    Mazda
    Brand: Mazda
    Campaign: Orange Lougue Live Shows
    Format: Interactive Video
    Vertical: Entertainment 




    Orange Lounge hosts a mix of exclusive live performances by today’s top music artists - sponsored by Mazda. Innovid transformed “Metro Station” band show at the Orange Lounge into an engaging experience.

    The campaign promotion calls on the viewers to click the Orange Lounge logo in the video. Clicking brings up trivia facts about the band, and gives users a chance to win prizes such as signed CDs or MP3 downloads.
    Click for live demo
  • Watchmen - The Movie Watchmen - The Movie Promotional Viral Videos

    Watchmen - The Movie


    Client:
    For your Imagination / Warner Bros.
    Brand: Watchmen
    Campaign: Promotional Viral VIdeos
    Format: Interactive Video
    Vertical: Entertainment



    For Your Imagination, a leading digital media studio integrated into their hit web series, “Kyle Piccolo”, promotional material for the Warner Brothers release of their new film `Watchmen`.

    Thanks to technology from Innovid, the “Kyle Piccolo” episodes were filled with interactive, clickable Easter eggs, linking viewers and fans to secret Watchmen files, images and “viral” websites. The Innovid embeddable player enabled the distribution of this unique experience to relevant sites and blogs, targeting the core audience for the Watchmen film.
  • Political Lunch Political Lunch Interactive News Show

    Political Lunch


    Client:
    Hudson St. Media
    Brand: Political Lunch
    Campaign: Interactive News Show
    Format: Information Panel
    Vertical: News & Information

     

    Political Lunch is a daily web show covering national politics. ”The lunch” has earned a reputation for delivering un-biased reports and concise informative updates on political stories that matter.

    Innovid enhanced the show by providing it with an information panel synced to the show’s content. The information panel included relevant links, quotes and pictures appearing in context. Coffee Mugs, placed on the table, were used as clickable “hotspots” to trigger the panel.