Toyota and Saatchi & Saatchi Partner with Innovid to Drive Local, Relevant Offers

In order to maximize the success of Toyota’s Sales Events, Innovid and Saatchi and Saatchi worked together to incorporate localized, data-driven creative messaging within Toyota’s video ads. Advancing beyond traditional overlays and end cards, this unique campaign seamlessly integrated zip-code level offers into the video experience to drive audiences to their local dealerships, showcasing data-driven creativity and efficacy in digital video.



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