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Leading independent advertising and analytics platform expands MRC accreditation coverage across channels
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Innovid’s Fall 2020 U.S. Video Benchmarks Report delivers a snapshot of video advertising data, plus best practices that advertisers can use amid COVID-19
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Former IAS executive and 20+ year ad vet will lead product strategy and innovation across the company’s suite of omni-channel solutions
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The partnership between NBCU and Innovid underscores how incremental progress in OTT advertising truly is. NBCU has worked to solve one challenge in the OTT supply chain, and there are many to go
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Independent global ad server recognized as a Leader earning highest scores possible in product vision and roadmap, ad-serving, reporting and insights, identity and 20 additional criteria
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Privacy is important, but marketers can nurture customer trust through utility and transparency
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New research by Innovid takes a look at the “Now Consumer” and finds that personalization boosts revenue and brand loyalty
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The campaign features Kellogg’s Pringles brand in partnership with CBS Interactive, demonstrates the value and creativity programmatic companies can bring to major video campaigns.
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Innovid’s Global Video Benchmarks Report findings validate advanced video advertising drives considerable engagement for brands
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Weekly dashboard represents the most comprehensive video advertising trends across digital video and CTV during the COVID-19 pandemic
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The TV industry is undergoing massive shifts and Chalozin is one industry leader at the forefront of helping advertisers navigate these changes.
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Data from 17 National Brands Uncovers Effectiveness of Creative Formats and Key Trends in Measurement, Creative, Customer Experiences to help Guide Brands, Agencies and Publishers
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After a year of consolidation and shifts in the market, Innovid remains a standout company poised to thrive and grow in 2020.
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Independent Global Advertising Platform and CTV Leader Recognized as a Top Employer with Outstanding Culture, Policies, and Employee Experience
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Innovid Addresses Demand Growth in DACH Region by Appointing Industry Veteran, Wolfgang Kirschner; Also Appoints Jeremy Straight to Further Advance its Connected TV Initiatives
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New Reach and Frequency Solution Quantifies Incremental Reach Across Linear and OTT Inventory
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Deal Expands Innovid’s Independent Omni-channel Advertising Platform for Delivery, Personalization, and Measurement To Include Display
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New Japan office and team will address market-specific trends and opportunities, engage with new Japan-based advertisers, and expand existing client relationships.
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What Amazon’s intention to acquire Sizmek means for the advertising industry and how it will shape the way they create and deliver ads
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Contemporary consumption of TV through connected devices isn’t just about on-demand selections, it is now becoming about realizing the earliest dreams of interactive TV and personalization.
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Leading Connected TV and Video Advertising Company Recognized for Outstanding Employee Engagement, Career Development and Trusted Leadership
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The growth of CTV is creating huge opportunities for marketers and brands that rise to meet this challenge.
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Innovid Hires Hogue from Nielsen to Head New Measurement and Analytics Initiatives and Deepen Intelligence Across Connected TV Advertising
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In its latest Global Video Benchmark study, advertising platform Innovid found that connected TVs continues to gain in viewership and advertising usage.
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Annual study analyzes thousands of video campaigns for key trends, including surges in personalization and engagement.
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Leading Video and Connected TV Company Expands Products and Services in Response to Market Demand for Technology and Expertise
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Leading Video Advertising Platform Expands Connected TV Advertising Initiatives to Meet Growing International Demand
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Channel 4 has bolstered its ad suite with the launch of Dynamic TV, which harnesses user data to deliver personalised video ads combining creative campaigns with calls to action.
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Channel 4 today announced the launch of Dynamic TV - a brand new ad innovation which enables potentially thousands of variations of data-driven creative to be served across big screen devices
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Firm will use the money from Goldman Sachs to garner greater share of connected-TV business
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