Ad-Tech Startup Innovid Raises $30 Million
Firm will use the money from Goldman Sachs to garner greater share of connected-TV business
Read more
news & press
‘Choose your own ad-venture’: Innovid raises $30M for customizable advertising
Anyone who’s watched “Black Mirror: Bandersnatch” on Netflix can tell you: Interactive video is cool. That’s what adtech company Innovid has been working on since they launched in 2007
Read more
Goldman Sachs Backs Programmatic Outfit Innovid With $30 Million in Funding
Video specialist secures pre-IPO funding from investment bank.
Read more
Innovid Rings In 2019 With $30 Million ‘Pre-IPO’ Investment
It has been in operation for 12 years now, and video ad technology firm Innovid is welcoming 2019 by taking a $30 million new investment round.
Read more
Innovid Raises $30M To Expand Global Operations
The company says that it will use the cash influx to build out its global operations and further expand its presence in the connected TV (CTV) and over-the-top (OTT) advertising technology markets.
Read more
Goldman Sachs Backs Video Advertising Innovid With $30 Million Investment
Innovid intends to use the capital injection to invest in smart TV technologies, and expand its global footprint, Innovid co-founder and CEO Zvika Netter said in an interview with Calcalist Monday.
Read more
Innovid Receives $30 Million in Funding from Goldman Sachs
Leading Video and Connected TV Advertising Platform Will Use Investment to Connect Publishers and Advertisers, Creating the Only End-to-End CTV Solution
Read more
Interactive Ads Drive Purchase Intent: Innovid’s Eason
In this video interview with Beet.TV, video ad-tech firm Innovid says it is working with publishers to explore exactly what the best ad experience really looks like.
Read more
3 Things Marketers Need to Know to Win Big in the Living Room
It’s been nearly a decade since the first streaming devices hit the market, and we are finally seeing the tipping point for connected TV (CTV) transformation.
Read more
Innovid Named as a Fastest Growing Company in North America on Deloitte’s 2018 Technology Fast 500™
Leading Video Advertising Platform Experiences Rapid Revenue Growth as Connected TV and Data-Driven Video Advertising Surges
Read more
Mplatform and Innovid win top accolades at The Drum Digital Trading Awards USA 2018
This year's chair, Jana Jakovljevic, vice president of strategic partnerships at Cognitiv, awarded Innovid for it's work with Johnsonville.
Read more
Auto brands lead in adoption of interactive, mobile video ads, study finds
Auto marketers are embracing data-driven, interactive and mobile video campaigns at a faster rate than other verticals, with 50% using data-driven video, according to new Innovid research...
Read more
Innovid, Jivox Partner On Omni-Channel Creative Optimization
The solution will include independent ad serving, integrated measurement and dynamic creative decisions. It will work across all channels and devices, from video and display to social, mobile and CTV.
Read more
Innovid Partners with Jivox to Launch Omni-Channel Solution for Independent Ad Serving, Measurement and Dynamic Creative
New Integrated Partnership Enables Data-Driven Creative and Optimization Across Channels, Devices for Video, Social, Display and other Formats
Read more
How L’Oréal Drove Online Traffic With Data-Driven Video Ads
Data-driven video means using customer intelligence to shape both a video’s distribution and message. According to a report from video marketing platform Innovid, CPG companies are seeing results...
Read more
[PODCAST] T-Time: Netflix Interactivity, DTC AVOD, Innovid’s OTT Composer, Sony T-Commerce
T Time is a podcast featuring news and analysis of the latest developments in advanced TV and video. SPECIAL GUEST: Tal Chalozin, CTO & Co-Founder of Innovid.
Read more
Innovid Lets Brands Remix Their Interactive OTT Ads
The headache of creating and scaling video across multiple connected TV platforms is real. Innovid launched its antidote on Thursday, a self-serve tool called OTT COMPOSER
Read more
[WATCH] Innovid Goes Self-Serve, Fully-Measured With iTV Ads
Innovid just launched OTT Composer, a software suite that lets brands, agencies and publishers design creatives for connected TV on a self-serve basis.
Read more
Innovid Rolls Out Interactive Ad Tool For OTT
The tool, OTT Composer, permits the quick creation of an interactive ad, as well as multiple variations and personalized versions. It can then be deployed across OTT platforms, such as Roku, Hulu...
Read more
Video platform Innovid launches first multi-platform OTT video-ad composing tool
The OTT Composer allows a user to create one interactive video ad that is then rendered for many different environments.
Read more
Hulu named first partner in Innovid’s self-serve ad composer for connected TV
Hulu and Roku listed among initial partners in its launch of OTT COMPOSER, a new self-service advertising tool that enables brands, agencies and publishers to design interactive ads for CTV
Read more
Report: Amazon mulls building its own ad product for OTT TV
In other OTT TV advertising news, video platform Innovid is introducing OTT Composer, a self-service ad tool allowing marketers and publishers to design connected TV ads and scale them...
Read more
Innovid Receives Industry’s First MRC Accreditation for OTT Ad Impression Measurement
Video Platform Validated for Its Video Advertising Delivery Measurement into Connected TV Environment as Marketplace Surges
Read more
Innovid Launches First-to-Market Self-Service Video Experience Composer for Brands, Publishers and Broadcasters to Create Scalable Dynamic Creative
OTT Composer First in New Suite of Innovid Products Aimed to Accelerate Interactive Video in the Booming Connected TV Space
Read more
Nielsen Expands Total Audience Measurement for Local Markets
On Tuesday, Nielsen introduced a “proprietary viewability solution to bring greater transparency to digital advertising and enable greater comparability to TV.”
Read more
Innovid First with CTV Accreditation
Online video analytics tech developer Innovid is the first in the industry to be granted Media Rating Council (MRC) accreditation for video ad measurement in a connected TV environment (CTV).
Read more
FreeWheel and Innovid Integrate New Nielsen Qualified Ad Audience Solution
Leading Premium Digital Video Ad Servers to Use Audience Measurement Provider’s Viewable Demographics and Invalid Traffic Detection Solution
Read more
Innovid Receives Industry’s First MRC Accreditation for OTT Ad Impression Measurement
Video Platform Validated for Its Video Advertising Delivery Measurement into Connected TV Environment as Marketplace Surges
Read more
How Tech Vendors Are Banking On Connected TV
It’s becoming more clear that advertisers believe that internet-enabled TV will command large chunks of future ad budgets.
Read more
Fox Business Talks Personalization in The Connected Living Room with Innovid
Innovid President, Beth-Ann Eason joined Fox Business News to discuss the changing TV landscape, new advertising opportunities and examples of what drives results for advertisers today.
Read more
