news & press Archives | Page 5 of 5

Innovid Releases 2017 Global Video Benchmarks Study To Establish Industry Standards For Video Marketing And Measurement

Study reports on video performance across devices and industries with KPIs including awareness, completions, engagement, time earned and more

Behind All 4’s new personalised VOD ads that call out the names of viewers

Channel 4 earlier this week unveiled a new video on demand advertising package allowing brands to directly address viewers - in practise this meant first adopters 20th Century Fox...

Innovid Presents The Future Of Video Marketing At Oracle MME Conference

Executives from Innovid will lead a series of speakership discussions around the future of video marketing and the role that data and creative will play.

Tapad And Innovid Partner To Enhance Cross-Device Video Personalization

Partnership leverages industry-leading Tapad Device GraphTM for more effective video marketing across all connected devices.

MRC Extends Innovid’s Accreditation For Desktop Viewable Video Ad Impressions, Viewability Metrics, And Mobile Video Impressions

The accreditations further demonstrate Innovid’s ongoing commitment to providing a fully transparent, high-quality measurability solution for advertisers.

Innovid Revolutionizes Video With First Omni-Channel Marketing Cloud Integrations

Leading Video Marketing Platform Integrates with Adobe, IBM, and Oracle, Enabling The Orchestration of Video Throughout The Customer Journey.

Interactive Video Advertising Has Power To Influence Opinions, According To Innovid Data

Leading Video Marketing Platform Reports Interactive Political and Advocacy Video Ads Earn 336% More Engagement Than Traditional Pre-Roll Video Campaigns

IPG Mediabrands And Innovid Develop New Products To Improve Viewer Experiences Across OTT Devices

Launching at dmexco 2016, the world's leading digital marketing conference, the partnership includes the development of new products to manage IPG Mediabrands' global OTT advanced video delivery.

Integral Ad Science And Innovid Enhance Partnership With Video Blocking

Video campaigns running on Innovid's platform can now utilize IAS blocking technology.

Innovid Named Best Place To Work In Los Angeles

Final rankings of this tenth annual program will be revealed at a special event on August 16, 2016, then published in the August 22nd issue of the Los Angeles Business Journal.

Innovid Launches Streamlined Video Ad Delivery And Advanced Analytics For Twitter

This collaboration reflects Twitter's major focus on video and demonstrates the company's commitment to helping marketers tap into the platform's ever growing, always-on audience.

GroupM’s MODI Media And Innovid Collaborate To Make Connected TV Campaigns Smarter

The strategic collaboration strengthens MODI Media's ability to provide advertisers with smarter analytics to measure Connected TV performance as well as enable the ability to drive deeper consumer en

Innovid Honored With A Stevie® Award For Innovation In 2016 American Business Awards

Innovid Honored With a Stevie® Award for Innovation in 2016 American Business Awards(SM)

Innovid Announces Beta Launch Of Advanced Social Video Marketing Solution

Video Marketing Leader Now Delivers Data-Driven Advanced Video Creative for Facebook and Instagram Across All Devices