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What Amazon’s Intention to Acquire Sizmek Means for the Advertising Industry
What Amazon’s intention to acquire Sizmek means for the advertising industry and how it will shape the way they create and deliver ads
Interactive TV Has Finally Reached Maturity
Contemporary consumption of TV through connected devices isn’t just about on-demand selections, it is now becoming about realizing the earliest dreams of interactive TV and personalization.
Innovid Named to Inc. Magazine’s Best Workplaces of 2019 List
Leading Connected TV and Video Advertising Company Recognized for Outstanding Employee Engagement, Career Development and Trusted Leadership
Why Marketers Need an Understanding of Connected TV to Navigate Upfronts
The growth of CTV is creating huge opportunities for marketers and brands that rise to meet this challenge.
Innovid Expands Measurement and Analytics Business, Appoints Jessica Hogue as General Manager
Innovid Hires Hogue from Nielsen to Head New Measurement and Analytics Initiatives and Deepen Intelligence Across Connected TV Advertising
Connected TV Impressions Growing, Says Innovid Study
In its latest Global Video Benchmark study, advertising platform Innovid found that connected TVs continues to gain in viewership and advertising usage.
Innovid 2018 Global Video Benchmarks Study Shows Meteoric Rise of Connected TV, Uncovers Key Video Advertising Insights
Annual study analyzes thousands of video campaigns for key trends, including surges in personalization and engagement.
Innovid Promotes Ken Markus to Chief Client Officer
Leading Video and Connected TV Company Expands Products and Services in Response to Market Demand for Technology and Expertise
Innovid Accelerates Global Expansion with Appointment of Seamus Whittingham as Managing Director, EMEA
Leading Video Advertising Platform Expands Connected TV Advertising Initiatives to Meet Growing International Demand
Boots and Suzuki first advertisers for Channel 4's 'Dynamic TV' ad targeting tool
Channel 4 has bolstered its ad suite with the launch of Dynamic TV, which harnesses user data to deliver personalised video ads combining creative campaigns with calls to action.
Channel 4 launches “Dynamic TV” - a European first in VoD ad targeting
Channel 4 today announced the launch of Dynamic TV - a brand new ad innovation which enables potentially thousands of variations of data-driven creative to be served across big screen devices
Ad-Tech Startup Innovid Raises $30 Million
Firm will use the money from Goldman Sachs to garner greater share of connected-TV business
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