Innovid Introduces "Identity Unlocked"

Google announces it's no longer deprecating third-party cookies in Chrome, which is a pivotal moment for digital marketers and advertisers. Or is it? 

Innovid’s new guide, Identity Unlocked, outlines our vision for the future of identity in a cookieless world and shows the power of our identity infrastructure, Innovid Key.

Innovid’s identity framework, Innovid Key, enables advertisers to track conversions on second screens from CTV campaigns without violating consumer privacy.