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News
Connected TV Saw Big Gains During the Pandemic
Programmatic is gearing up to be a big winner according to Innovid's Global Omni-Channel Benchmarks report
Blogs
The Future of TV: A Clubhouse Chat
The recent NFL rights deals, the TV OS wars. Industry experts weigh in on the future of TV.
Case Studies
DTC Advertiser Drives Reach Extension with Converged TV Strategy
Fueled by InnovidXP insights, this direct-to-consumer retailer increased its household reach by as much as 35% month-over-month.
Blogs
Marketing Trends Podcast: Extending Audience Reach with CTV
Innovid’s Stephanie Geno on TV advertising, extending reach, and achieving personalization at scale.
Blogs
What CTV Advertisers Should Learn From The Past
Media consumption has evolved more in the past 5 years than in the 50 that preceded it. The hyper-growth of CTV shows no signs of slowing down.
Blogs
Anheuser-Busch Boosts Reach Efficiency: A 45% Decrease In Cost Per Unique Reach with Innovid CTV Insights
Using our consolidated measurement and CTV platform, Anheuser-Busch ran a programmatic campaign across 26 CTV publishers resulting in improved cost efficiency across platforms.
Case Studies
Anheuser-Busch Benefits From 45% Decrease In Cost Per Unique Reach With Innovid
Anheuser-Busch ran a programmatic campaign across 26 CTV publishers, utilizing Innovid as their primary ad serving and measurement provider to provide reach and frequency optimizations.
Blogs
Predictions 2021: Scale, Data, and Identity Will Drive Rebound Success and Advertising Growth
After a year of disruption and what felt like constant change, new principles, best practices, and realities have emerged as we welcome 2021.
Blogs
Ditch Your Ad Builder, There’s a Better Way
In a crowded creative development landscape, Innovid makes your life easy by seamlessly integrating with tools you use today and developing new solutions.
Blogs
QR Code Advertising: The Comeback Kid of 2020 Tech
Global Events Drive QR Code Adoption in 2020
Reports
U.S. Video Benchmarks Report: Fall 2020 Edition
Learn from our analysis of the complete U.S. video landscape which highlights in-depth video advertising insights and timely best practices for marketers.
Blogs
Innovid Fall Benchmarks Show Connected TV Impressions Grew 55% YoY
Innovid's Fall 2020 Benchmarks Show CTV Impressions Grew 55% Year-Over-Year
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