Explore all CTV Advertising
Reports
Add to Cart: The CPG Guide to CTV
Discover Innovid’s research into how CPG marketers are leveraging the CTV channel. You’ll find effective strategies, benchmarks, and more.
Protect Your CTV Ad Dollars: Innovid Automates CTV Measurement with Leading Verification Partner, Oracle Moat
Innovid and Oracle Moat's new advanced CTV measurement features actively detect ad fraud on CTV. Protect your media investments and learn more here!
Reimagine TV Advertising? We Did That—and There’s a Highlight Reel
Campaign partnered with Innovid to interview the industry's top advertising execs on all things CTV, measurement, and more. Tune in!
Videos
The Future of Creativity
Can you sum up the future of creativity in one word? We asked industry leaders to describe the future of creativity… in one word. Check it out to get inspired!
Videos
Creativity IRL
What do the experts find most inspiring about the advertising world of today? Everything from creativity to purpose-led growth and sustainability efforts, here. Fight FOMO—and watch now.
Videos
The Rise of Converged TV
How has the rise of converged TV transformed the ad world? Make sure your campaigns come out on top with these valuable insights from the execs at Comcast, Tubi, Carat, Media Monks, Yahoo! and more.
Videos
The Power of Creative Optimization
What can your ad campaign achieve with creative optimization? Hint: Engagement through personalization is just the tip of the iceberg.
Videos
Reimagine TV Advertising
Discover how the biggest players in digital advertising are changing the TV world.
Videos
Navigating the Evolving CPG Advertising Marketplace
Innovid’s Barret Roberts, VP, Head of Industry CPG, speaks to Innovid’s platform solutions in ad serving, converged TV measurement, and personalization.
3 CTV Advertising Takeaways from General Motors
On Wednesday, April 27, Innovid’s CTO and co-founder, Tal Chalozin, spoke with David Spencer, Manager of Emerging Partnerships for General Motors (GM), at Adweek’s Convergent TV Summit about the curre
CTV Takes Center Stage in Latest Global Benchmarks
Learn how TV advertising strategies have adapted through insights gained from analyzing 286+ billion video impressions served on Innovid’s platform.
Press Releases
NEW STUDY: Global CTV Impressions Outpace Mobile, Accounting for Nearly Half of Video Impressions
Innovid’s Global Benchmarks Report findings further solidifies CTV’s dominance in reaching and engaging global audiences
Want to Learn How We Can Make Your Advertising Easier?