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Unleashing the power

of data-driven video

 

 

 

 

Data-Driven Video Marketing Strategy Guide

As the fastest-growing segment of the marketing mix, digital video is poised to become the next major battleground for data, with brands forecasted to double their overall budgets to $15 billion by 2019, according to eMarketer.

 

We realize that learning how to leverage data to inform video messaging can be complicated. That’s why we’ve created our new Data-Driven Video Marketing Strategy Guide - to help marketers discover the power of data and how to activate it for more personalized and effective video marketing.

 

This in-depth strategy guide includes everything you need to know about first- and third-party data, ad server data, how to activate data for video personalization, closing the loop with video data passback, sample strategies, and key use cases.

Fill out the form to download the guide: