Innovations to leverage CTV’s full potential
TikTok World 2025: The Key Takeaways You Should Know
Read the latest takeaways from 2025 TikTok World.
Innovid Measures 80% Unique Reach Percentage for General Motors
How General Motors leveraged Innovid to manage frequency and measure the effectiveness of its CTV campaigns.
Innovid Measures 87% Unique Reach Percentage for Whirlpool
How Innovid enabled Whirlpool to accurately assess and better optimize the performance of their CTV campaigns.
Decoding CTV Measurement: An In-Depth Look at Reach, Frequency, and ROI
A groundbreaking CTV measurement study from the ANA and Innovid that provides insights and best practices to guide your CTV advertising strategy.
How to Achieve ROI Growth with Personalization at Scale: Lessons from Mondelez
How Mondelez achieved year-over-year ROI growth by delivering true personalization at scale.
The State of CTV Advertising Market: New Research with Digiday
We surveyed brand marketers and agency executives to better understand where the industry stands in its CTV advertising journey. Get the results.
Life as a Product Manager at Innovid
Being a Product Manager at Innovid is like being a mini CEO of your business unit. Take a look at all this challenging yet rewarding role entails!