Appeal to The Individual with Dynamic Creative Solutions
The impact of engaging, personalized creative cannot be overstated, but bringing that to life — at scale — can be intimidating. That’s where Innovid’s award-winning creative management solutions come into play. Use our interactive and dynamic creative optimization (DCO) tools to create customized ads designed to improve performance and deliver against your unique business objectives.
Dynamic Creative Optimization
Successful DCO depends on three critical components: data, content, and the ability to marry the two in a cohesive strategy. Create highly relevant customer experiences through dynamic ads using our fully adaptable DCO frameworks and strategic decision trees that enable you to modify creative versions based on a wide variety of data signals. Then, gain alignment faster than ever before through preview tools that simulate real-time conditions.
True Omni-Channel Personalization
Nailing creative personalization across all channels doesn’t have to be a fantasy. Eliminate the hassle of using multiple vendors for your omni-channel creative management needs. All your media — including TV, video, social, display, and DOOH — can be personalized, delivered, and managed with one partner.
Dynamic Creative Solutions
for Connected TV
Don’t miss the opportunity to engage viewers on the biggest screen in the home with interactive and personalized ads. Innovid’s CTV Composer gives you the keys to quickly build dynamic ads for over 25 devices. Use images, social assets, videos, and more to create experiences that allow viewers to explore additional content, offers, and products — all from the comfort of their couch.
Integrated Tools for
Streamlined Ad Personalization and Authoring
Conceptualizing a personalized approach is hard enough; executing on a DCO advertising campaign it shouldn’t be. Innovid’s Composer Suite offers full flexibility for you to compose ads using the tools you love, from Photoshop and After Effects to Google Web Designer and Innovid’s own Creative API. Our ad authoring solutions allow you to execute the design and development of interactive and personalized templates in tandem, giving you more time to focus on creativity.
Next-Level Creative Personalization
Powered by Innovid Key
Developed to enable an accurate and persistent method for better understanding and targeting audiences, Innovid Key unlocks numerous identity solutions, together with Innovid’s proprietary Household Graph, in a secure, privacy-compliant manner. The result is identity resolution at scale that allows you to tell stories through ad personalization on any device, avoid creative saturation and burnout, and more — all while ensuring data transparency and ownership.
Want to Learn How We Can Make Your Advertising Easier?