Mobile Video Solutions

Reaching the Unreachables with Mobile Video

Video is now most commonly viewed on mobile devices. eMarketer has predicted that 77 percent of all video spend will be executed programmatically in 2019, and that nearly 80 percent of programmatic ad spend will go to mobile rather than desktop. Agencies and advertisers are increasingly aware that broad swaths of their customers – particularly valuable millennials – are unreachable via traditional channels and use a smartphone or tablet as their primary viewing device.

Innovid is spearheading the way to scale mobile video with more measurement capabilities and engagement units to drive real value for brands and consumers.

 

Innovid- Mobile Solutions

 

Higher performance

Interactive end cards for VAST inventory deliver 20% higher conversions — 4x the standard engagement for video.

Measurement and Viewability at Scale

Innovid supports all leading viewability vendors across compatible publishers for VAST inventory – the most widely available mobile inventory type – as well as VPAID.

 

Innovid-Mobile Solutions-Viewability

 

From partnerships with leading SDK providers like Fyber, InMobi and MoPub, to all leading verification companies, to industry bodies like the IAB Tech Lab, Innovid’s team has the technology and creative capabilities to deliver the most effective mobile video experiences.

 

For more information on our mobile video solutions, contact us.