Innovations to leverage CTV’s full potential
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Why Ad Frequency on CTV Is Frustrating — and Why It No Longer Has to Be
Eliminating a pain point for advertisers, Harmony Frequency is a holistic frequency management solution that optimizes campaigns across CTV and digital advertising.
Innovid Partners With Pixability to Advance Personalization Optimization on YouTube
Learn how new enhancements from Innovid and Pixability are enabling brands to fully realize the promise of personalization where consumers engage most.
Forrester Now Tech: Creative Advertising Technologies
Innovid is proud to be included by independent research firm Forrester in their Now Tech: Creative Advertising Technologies, Q2 2020 report.
Industry Experts Give Six Facts To Elevate Any TV Measurement Strategy [Audio]
How can one best use a channel that is household-based but has as much targeting and measurement of digital? We look at 6 things advertisers should consider.
Super Bowl 2020 Won Millions of Viewers, But Did It Fumble On Innovation?
We asked Innovid CTO Tal Chalozin for his take on Super Bowl 2020, the big tech behind the big game, and what did and didn't work for TV advertisers.
Can You Guess How These Global Brands Are Thinking About TV Advertising?
Can you guess how these global brands are thinking about TV advertising? Test your knowledge on what top executives are looking to learn at this year's CES.
We'll Answer These Five Critical TV Advertising Questions At CES
Linear TV is nowhere near extinction. The more digital player in town—connected TV —continues to shake things up. By 2023 nearly half of US households will eliminate linear TV completely.
