Discover What Drives
Easily optimize your advertising campaigns from a single dashboard that provides a broad range of comprehensive delivery, performance and engagement metrics. Marketers can leverage impression delivery trends (by day, week, and month), delivery and performance views (by device, publisher, and creative), and MRC-accredited metrics to achieve the best possible results.
Feel confident in your ability to enable and extend campaign analysis with an extensive view of the most critical metrics across best-in-breed data partners. With an open, integrated platform, dashboards will incorporate data such as viewability, brand safety, real-time ad blocking, and audience measurement. Additionally, as a trusted Google Measurement Partner fully integrated with Ads Data Hub, you can access viewability metrics reporting for video and display from YouTube, DV360, and other Google supply sources.
When it comes to TV, identifying where audiences overlap can be a daunting task. Innovid and Roku teamed up to help you understand your daily de-duplicated reach across connected TV (CTV) and linear TV buys so you can optimize media spend and avoid audience fatigue.
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