The Innovid Newsroom

Automation Creates Structure — and Structure Exposes Incentives

Innovid's Dan Mouradian explores what past waves of automation can teach us about emerging agentic AI frameworks.

Innovid Highlighted as Meta Ads MCP Server Partner

Innovid's integration with the Meta Ads MCP Server creates more connected, AI-powered worfklows.

What is the Industry Saying about Adland’s Priorities?

Shirley Smith examines the major pressure points in ad tech and the moves the industry is making.

Why advertising needs to do a better job of selling itself

The advertising industry needs to find a better way to increase career visibility for the next generation.

The PMW View: Innovid's Meta Ads MCP Integration

Meta ads MCP provides secure access to campaign data, and NIVO adds advertising expertise and workflow intelligence.

Invoca Expands Its Programmatic and CTV Ecosystem. Here's What That Means for Brands and Their Agencies.

Innovid mentioned as a key CTV partner for Invoca.