Built for the future of TV, our video delivery capabilities allow for unprecedented reach across all paid media channels, social platforms, websites, desktop, mobile, and over 25 different connected TV devices, including OTT video enabled boxes, smart TVs, gaming consoles, and Blu-ray streaming players—as well as over 1,000 different TV and video apps.

Create immersive video experiences with our scalable advanced creative solutions. This product suite enables your brand to drive more relevance and engagement for target audiences through interactive, localized, and dynamic features. You can also benefit from production cost savings as a single video asset is used to automatically create additional creatives in real-time.

Improve video marketing performance and ensure that custom KPIs are met through real-time analysis of media quality, including viewability, fraud, and brand safety, as well as performance. Our Optimization Suite accomplishes this through triggering notifications, suspending delivery or performing real-time video ad blocking when campaigns do not meet desired thresholds.

You can now integrate personalized video into your customers’ journeys through our unique partnerships with leading marketing clouds using first and third-party data. Video intent data can also be sent back to expand existing customer segmentation and inform other marketing channels— increasing relevancy and delivering better business results.

Developed specifically for video, our Analytics Suite gives marketers unbiased and transparent video measurement, as well as a holistic view of video ad spend through unified reporting across publishers, partners, channels, and devices. The consolidated dashboard tracks and reports on in-depth metrics such as delivery, reach, engagement, performance, and waste. Providing clients with excellent reporting is one of our top priorities, which is why we take pride in being MRC accredited for impression counting and video viewability.

MRC-Accredited Metrics: Desktop and mobile web digital video impressions, desktop viewable video ad impressions and related viewability metrics.