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Solutions > Ad Serving

Primary ad serving for high-quality ads everywhere, worldwide

Deliver high-quality TV, video, social, display, audio, and DOOH ads that satisfy all publisher specs through the leading independent primary ad server.

Quality Ad Delivery On Every Device.
Globally. Guaranteed.

New devices, channels, platforms, publishers, and privacy concerns have complicated omni-channel ad serving. Innovid helps simplify your global ad delivery approach with instant validation and automatic encoding to unique publisher requirements in more than 70 countries — all from a single asset.

Connected TV Solutions

An Ad Serving Platform Built
for the Biggest Screen

As audiences make the switch from linear to streaming TV, Innovid’s built-for-television ad tools and approach helps marketers confidently follow suit. With open platform integrations, an infrastructure approach to identity, and optimization-based insights, we make advertising delivery, personalization, and measurements across digital’s fastest-growing channel easy.


Ad Serving Integrations To Help
You Work Smarter

In an ASAP world, Innovid helps marketers move faster by automating manual work like asset management, spec validation, tagging, trafficking, and more. With Innovid as your primary ad server, you can ensure ads are served in reliable, safe environments through seamless integrations with viewability, audience verification, fraud prevention, and brand safety partners.


Redefining Identity
in a Cookieless World with Your Primary Ad Server

Identity is the key to understanding your message’s reach, frequency, relevance, and ROI — but identity resolution is becoming increasingly tricky, and our ever-evolving ecosystem will never settle on just one advertising technology. Innovid’s forward-thinking approach, Innovid Key, unlocks numerous identity solutions, in concert with our proprietary Household Graph, in a secure, privacy-compliant manner, giving you an accurate and persistent method for understanding and targeting audiences.

Your Data Is Your Data

In a world budding with walled gardens, data ownership is king. Innovid’s independence allows you to take full ownership of your data and access it however you need to. Whether it be visualizations from our analytics dashboard, via excel through our custom report builder, or in raw form through a combination of open APIs and raw log-level files, Innovid is fully committed to making our MRC-accredited metrics easily accessible.

All of Your Data on One Platform

Feel confident in your ability to make real-time campaign decisions with Innovid’s open platform. Direct integrations with Google Ads Data Hub and Facebook’s Marketing API provide a comprehensive view of your ad serving data alongside viewability, brand safety, ad blocking, and audience measurement, regardless of how or where you purchase media.

True Omni-Channel
Ad Serving Support

From strategy building and implementation to personalization and assessing creative quality, Innovid’s team of experts understand the intricacies of a successful digital marketing campaign. Whether you require self-service, full-service, or something in between, our professional client services team is here to support you every step of the way with our omni-channel solutions.

Trusted. Reliable. Compliant.

Media Independent

Ensure your campaign results are accurate and honest by working with a completely independent partner.

Privacy Focused

Personalization and privacy go hand-in-hand. Innovid is committed to protecting and respecting consumer privacy, including the leading privacy regulations.


Choose which partners work best for your business needs and martech stack, with a platform that is completely open and flexible.

We Work With Everyone, So You Can Advertise To Anyone.

What Else Can We Help You With?

Want to Learn How We Can Make Your Advertising Easier?