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CTV Measurement
Measurement Innovation: Driving ROI with a Unified View of Converged TV
Jessica Hogue, GM of Measurement & Analytics at Innovid, shares the latest measurement innovation making an impact on the industry and how a unified view of converged TV can drive ROI for marketers.
CTV Advertising
The Multi-Screen Reality of TV Advertisers
Watch this conversation with advertisers, painting a picture of their multi-screen reality in reaching audiences and closing the measurement gap in the new marketplace.
CTV Measurement
Innovid’s Jessica Hogue on TV’s New Ad Skills
Jessica Hogue, GM, Measurement & Analytics, Innovid, talks about the evolution of TV advertising — and how brands and marketers can harness the changes for success on every platform.
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CTV Measurement
Measurement Innovation: Driving ROI with a Unified View of Converged TV
Jessica Hogue, GM of Measurement & Analytics at Innovid, shares the latest measurement innovation making an impact on the industry and how a unified view of converged TV can drive ROI for marketers.
CTV Advertising
The Multi-Screen Reality of TV Advertisers
Watch this conversation with advertisers, painting a picture of their multi-screen reality in reaching audiences and closing the measurement gap in the new marketplace.
CTV Measurement
Innovid’s Jessica Hogue on TV’s New Ad Skills
Jessica Hogue, GM, Measurement & Analytics, Innovid, talks about the evolution of TV advertising — and how brands and marketers can harness the changes for success on every platform.
CTV Advertising
Innovid: Reimagine TV Advertising
Imagine an advertising partner whose every move is designed to help you drive reach, increase engagement, and add value to your cross-platform media investments – all from one platform.
CTV Measurement
Defining Success for Converged TV Campaigns
Explore how creative, media and measurement create the winning trifecta for connecting with consumers in a meaningful and valuable way.
CTV Measurement
Effectiveness has leveled up – this is why your media is working harder than ever
Effectiveness has turned a corner, and for some buyers, media is working harder than ever. So how can you take advantage and level up your effectiveness?
CTV Measurement
Adweek Convergent Summit West: Unified Measurement and the Metrics that Matter
Join Omnicom’s Kelly Metz and Innovid’s Jessica Hogue for an in-depth discussion on the importance of consistent, cross-platform analytics that surface the insights needed to make strategic decisions
CTV Advertising
The Future of Creativity
Can you sum up the future of creativity in one word? We asked industry leaders to describe the future of creativity… in one word. Check it out to get inspired!
CTV Advertising
Creativity IRL
What do the experts find most inspiring about the advertising world of today? Everything from creativity to purpose-led growth and sustainability efforts, here. Fight FOMO—and watch now.
CTV Measurement
The Rise of Converged TV
How has the rise of converged TV transformed the ad world? Make sure your campaigns come out on top with these valuable insights from the execs at Comcast, Tubi, Carat, Media Monks, Yahoo! and more.
CTV Advertising
The Power of Creative Optimization
What can your ad campaign achieve with creative optimization? Hint: Engagement through personalization is just the tip of the iceberg.
CTV Measurement
Innovation in Cross-Platform Measurement
Reach, frequency, accuracy—oh my. Tune in to our latest video to discover which converged TV metrics industry leaders say matter most.
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