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Alexa George

Director, Strategy

Author overview

Alexa George is the Director of GTM Strategy at Innovid, bringing expertise in advertising services and strategic marketing leadership.

The Future of Brand Performance: Insights from Meta’s Brand Building Summit

Social’s role as culture engine and commerce catalyst

September 26, 2025

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Harmony Solutions

Harmony Reach & Frequency

Creative Management

CTV Measurement

identity resolution

advertising measurement

CTV Advertising

Personalization

Company & Culture

Omni-Channel Advertising

dynamic creative optimization

Navigating the Now Consumer

Advertising Week NY

Data-Driven Video

mobile advertising

video advertising

Interactive Video

Cross-device Video

Streaming Video

product management

product marketing

Digital Advertising

Video Marketing

brand marketing

customer journey

omni-channel ad serving

Programmatic Ads

QSR/restaurants

pharmaceuticals