Drive better outcomes

Improve performance
Boost ROI by teaching your buying platforms the specific geos, content, and audiences driving results. Turn passive measurement into active, real-time optimization.
Enhance efficiency
Eliminate manual data uploads. Automated feeds deliver attributed results straight to your buying platforms for effortless, continuous machine learning.
Unbiased and objective validation
Build trust with independent measurement. Align your strategy to KPIs validated by InnovidXP to ensure every dollar spent is backed by objective data.
Smarter buying powered by automation



Create with Adobe, Google, Celtra, and other leading design software
Our integrations with design software — like the Adobe Suite, Google Web Designer, and Celtra — empower your team to easily build ads within the tools you’re already using.

Create CTV ads that run seamlessly across 25+ connected TV device types
Easily build interactive and dynamic experiences for digital TV and online video. Our CTV Composer uniquely pre-bakes your ads to run seamlessly across 25+ CTV device types.

A catalog of formats to tackle any objective
With a massive catalog of formats, features, and templates, your creative team can quickly use proven designs to create effective ads for CTV and other digital platforms.


Haleon creates 343 ad versions in less than an hour
With Innovid’s Composer Suite, Haleon’s creative team developed five base ad frameworks for a campaign. Using Innovid’s rendering engine, Haleon then built 343 unique creative versions for its campaign — in less than an hour.
Haleon creates 343 ad versions
Increase in video CTR
Better CTR on YouTube
Take a deeper dive
Download these resources for best practices and insights to build your advertising strategies.



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