Creative Frameworks (Advanced)
The Creative Frameworks Elective will help users plan an effective strategy for building and assigning their dynamic creatives. Users will learn about the Strategy Mapper interface and best practices for designing creatives. This includes image assets, texts or fonts, image optimization, and more. There are also various guides covered in the elective that expand upon these strategies.
- Intro to Creative Frameworks Recap
- Designer Quickstart for Creative Frameworks
- Developer Quickstart for Creative Frameworks
- Flexible Layouts & Image Assets
- Image Optimization
- Text & Fonts
- Coding your Framework
- Implementation of Dynamic Variables
- Compound Variables
- The do’s and dont’s of Dynamic Creative
- Video Considerations
- Data Feeds
- Final Steps for Launch