Social Ads Manager Credential
The Social Ads Manager learning path is for users who will be hands-on with social ads management within Innovid. Users will receive an overview of the Social Ads Manager platform and learn how to build and activate a campaign, including the configuration of measurements and integrations, rules and automation, audiences, and Creative Manager for social concepts. Users will also learn how to leverage the platform’s reporting capabilities to review and analyze campaign performance.
New Innovid Social Ads Manager Course 1:
Welcome to the Social Ads Manager credentials path! This initial series of videos introduces you to the New Innovid Hub and guides you through the fundamental steps of subscribing accounts and building out your Brand Profiles.
- Introduction to the New Innovid Hub & the Adtech Industry
- Subscribing Accounts to the Platform
- Creating a Brand Profile
- Adding Accounts to Brand Profiles
New Innovid Social Ads Manager Course 2:
Get hands-on with the Social Ads Manager interface to start building and activating your campaigns. These videos guide you through primary navigation and the distinct advantages of both Standard and Hypermode.
- Social Ads Manager Interface Overview
- Building in Standard Mode
- Building in Hypermode
New Innovid Social Ads Manager Course 3:
Take control of your campaign health with our comprehensive pacing and reporting tools. From monitoring spend in the Pacing Grid to building tailored views with Custom Metrics, these videos show you how to turn raw data into actionable insights.
- Pacing Grid & Insights
- Pacing Groups & Insights
- Global Report Center
- Scheduling Reports
- Creative Label Reporting
- Custom Metrics
New Innovid Social Ads Manager Course 4:
These videos walk you through leveraging BYOD solutions to import your own data and using Labels to categorize your assets for more sophisticated analysis.
- BYOD Solutions
- Labels
New Innovid Social Ads Manager Course 5:
This course teaches you how to navigate the automation interface to create, edit, and duplicate rules, while maintaining full visibility through entity tracking and rule history.
- Automation Intro & Navigation
- Creating, Editing, & Duplicating Rules
- Rule Info, Entities, & History
New Innovid Social Ads Manager Course 6:
These videos guide you through onboarding first-party data, exploring the Audience Marketplace, and using lookalike modeling to expand your campaign’s impact.
- Audience Hub Overview
- Onboarding First Party Data & Creating Audiences
- Audience Insights & Lookalike Audiences
- Audience Marketplace
- Audience Sizing & Distribution of Audiences
New Innovid Social Ads Manager Course 7:
These videos give a deep dive into the Creative Manager, and show you how to organize your libraries, manage the approval and preview process, and efficiently traffic your creative assets directly into your social campaigns.
- Configuring Creative Libraries
- Creative Labels
- Creative Approval Process
- Creative Previews
- Trafficking Creatives into Social Ads Manager