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Innovid Orchestrator™
Powering the Agentic AI Era of Advertising

From AI agents that take action to an orchestrator that unites agents together, Innovid powers the agentic era of advertising with one intelligent system for creation, delivery, measurement, and optimization.

Uniting Humans + Agents for an Omnichannel Symphony

From Fragmentation to Orchestration

Unite humans and AI agents in one intelligent system that automates complexity and connects every stage of advertising.

Scale with Speed & Transparency

Orchestrate your campaigns with a trusted, independent platform with MRC-accredited data, certified integrations, and instant activations across channels.

AI that Works For You

Bring your own agents (BYOA), data, and tools to work within one open, independent ecosystem.

The Agentic Infrastructure for Modern Advertising

Innovid Orchestrator acts as a superagent—coordinating multiple AI agents to work in concert across the advertising lifecycle.

Replace fragmented tools and manual tasks with connected, intelligent automation that adapts dynamically across every channel.

Unlike media-incentivized platforms, Innovid provides the unbiased, connective tissue that makes everything else work together.

“AI isn’t just transforming marketing—it’s redefining how brands connect with people in real time. Its true power lies in orchestrating people, platforms, and purpose—from creative development to media activation and campaign optimization—to deliver meaningful customer experiences at scale. At Unilever, we see AI as a catalyst for ‘Desire at Scale’—our approach to marrying emotional relevance with performance, creating brand experiences that are always-on, deeply human, and commercially effective. Innovid’s vision for AI orchestration is bold and timely, and we’re excited to activate the Orchestrator across our brands to unlock new levels of creative quality, agility, and impact.”

Rachelle Schuimer, Associate Director Digital Capabilities, Unilever

“AI presents an incredible opportunity to bring precision and efficiency to every part of the advertising supply chain. For that potential to be realized, transparency and collaboration must be built into the foundation. At Bayer, specifically within our in-house Media team, we’ve seen firsthand how open, intelligent frameworks – like Innovid Orchestrator – can help move the industry toward that reality, where automation drives measurable, trustworthy outcomes without sacrificing integrity.”

Gary Guarnaccia, Head of Investment, Ad Tech, Bayer

“T-Mobile is reimagining what it means to stay connected in the age of AI. We’re proving that AI isn’t just a tool for efficiency - it’s a catalyst for deeper connections, smarter experiences, and real-time action. Innovid Orchestrator embodies the power of human creativity and intelligent automation working in sync. As AI innovation accelerates, we see a future where every touchpoint is adaptive, predictive, and unmistakably personal.”

Julie Mullins, Senior Advertising & Media Operations Leader, T-Mobile

“This is a generational leap, not a feature update. Marketers are trying to run next-gen AI on yesterday’s infrastructure. Innovid Orchestrator changes that. It comes equipped with a suite of AI agents—designed to automate core parts of the advertising lifecycle—while giving marketers and publishers the flexibility to bring their own data, agents, and tools into the system. It’s the connective foundation for the AI era of advertising, where humans and AI work in concert to deliver measurable business outcomes. And Innovid is the only company positioned to build it.”

Zvika Netter, CEO & Co-Founder, Innovid

Create Agents

Generate, score, and dynamically render creative using live performance data.
Creative Generator Agent, Predictive Scoring Agent, Decision Tree Builder Agent

Deliver Agents

Automate trafficking, QA, and campaign setup, turning weeks of work into minutes.
Campaign Creator Agent, Campaign QA Agent

Measure Agents

Get real-time, cross-channel performance and incrementality insights.
Report Visualizer Agent, Creative Insights Agent

Optimize Agents

Dynamically reallocate budgets, audiences, and messages to drive outcomes.
Creative Optimizer Agent

Let’s Redefine What Advertising Can Do

Learn more about how Innovid’s AI agents and Orchestrator can transform the way you connect, create, and measure across every channel.

Request a demo