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IAB Newfronts → The Future of Converged TV & Measurement Innovation

May 17, 2023
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min video

At the 2023 IAB NewFronts, Disney Advertising’s Jamie Power and Innovid’s former CTO, Tal Chalozin, took the stage to explore how data, technology, and automation are driving game-changing insights for TV advertisers to impactfully reach and engage with audiences across platforms and screens. They also discussed how Disney and Innovid have partnered to provide advertisers with always-on, actionable insights across Disney’s digital and streaming inventory with InnovidXP. #streaming #disney

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