Innovid

Davis Elen Advertising Taps Into Innovid to Drive Unique Reach For Toyota and McDonald’s

How Innovid helped Davis Elen Advertising drive unique reach on CTV for Toyota and McDonald’s.

Introducing Innovid Key: A Forward-Thinking Approach to Identity Resolution

Innovid Key unlocks numerous identity solutions, together with Innovid’s proprietary Household Graph, in a secure and privacy-compliant manner.

Innovid Expands Integration with IAS to Measure Media Quality Across CTV Ads

Innovid’s extended partnership with IAS now enables deeper video ad measurement across all channels and devices.

Innovid Measures 80% Unique Reach Percentage for General Motors

How General Motors leveraged Innovid to manage frequency and measure the effectiveness of its CTV campaigns.

Innovid Measures 87% Unique Reach Percentage for Whirlpool

How Innovid enabled Whirlpool to accurately assess and better optimize the performance of their CTV campaigns.

Decoding CTV Measurement: An In-Depth Look at Reach, Frequency, and ROI

A groundbreaking CTV measurement study from the ANA and Innovid that provides insights and best practices to guide your CTV advertising strategy.