Solutions for Video Gaming Advertisers

With the mainstreaming of video games, advertisers are actively targeting new audiences, across multiple global regions and technology platforms, with a portfolio of existing and new IP and offers reflecting the varied monetization models. The marketer’s challenge is how to deliver the most relevant message to each player on a global scale. This sets up an “n-dimensional” personalization opportunity that is best solved using data-driven messaging technology.

‍

Discover how data-driven messaging can be applied at scale to personalize the entire customer experience journey and, ultimately, drive customer lifetime value in the video gaming vertical.