2025 Beet.TV Series: Icon Media Direct’s Minnie Dimesa: Independence at the “Speed of Innovation”

2025 Beet.TV Series: Pfizer’s Josh Palau: In-House Media Teams Create Speedy “Goal Alignment”

According to Josh Palau, VP of Performance Media, Pfizer’s system enables deeper organizational understanding, smarter strategies, and more flexibility than ever before.

2025 Beet.TV Series: PMG’s Mike Treon: CTV Success Requires “Controlling the Chaos” of Fragmentation

Mike Treon, Head of CTV & Video Strategy at PMG, highlights his agency’s agile, partnership-driven approach to navigating this complexity, emphasizing that early adoption, continuous experimentation, and a relentless focus on business outcomes are the keys to success.

Introducing the New Innovid | Marketecture Live 2025

Dive into the future of media and advertising, the impact of Innovid’s combination with Flashtalking, and what’s next for the ad tech ecosystem.