Innovid

Calling All Cord-Cutters: Advertising Week NY Day 3

As Advertising Week NY wraps up, the conversations that resonated the AMC halls focused on customer choice, streaming content, measurement, trust, and authenticity.

Rethinking TV: Driving Growth, Relationships and Experiences Through Data

At Innovid’s The Future of TV is Now series at Advertising Week NY, heavyweights Sir Martin Sorrell and Deborah Wahl discussed ways in which data and creativity reshaped marketing efforts.

Why Prioritizing Personalization Is Paramount

How brands including Volvo and Pringles get major results using targeted messaging on connected TV.

Kellogg’s Pringles, CBS Interactive, and Innovid Debut First Live Streaming Interactive TV Advertising Campaign during the Big Game

Kellogg’s Pringles, CBS Interactive and Innovid launched the first live streaming interactive CTV campaign during Super Bowl LIII.

Innovid CTO & Co-Founder, Tal Chalozin, Inducted into the American Advertising Federation (AAF) Hall of Achievement

We celebrate our CTO and Co-founder, Tal Chalozin, on his induction into the 2018 class of the American Advertising Federation (AAF) Hall of Achievement.

Key Takeaways for Auto Marketers from J.D. Power Automotive Roundtable

Leading auto manufacturers joined agencies and other partners at the 13th annual J.D. Power Automotive Marketing Roundtable in Las Vegas. See our key takeaways from the conference.