OTT Composer Changed the Game for Publishers

Jessica Hogue, GM of Measurement & Analytics at Innovid, shares the latest measurement innovation making an impact on the industry and how a unified view of converged TV can drive ROI for marketers.

Watch this conversation with advertisers, painting a picture of their multi-screen reality in reaching audiences and closing the measurement gap in the new marketplace.

Imagine an advertising partner whose every move is designed to help you drive reach, increase engagement, and add value to your cross-platform media investments – all from one platform.