Keep up on the latest and greatest for all things connected TV, video advertising and newsworthy stories. From ‘how-to’ guides, white papers on best practices, research insights, annual benchmark reports and case studies, we’ve got you covered.
New Japan office and team will address market-specific trends and opportunities, engage with new Japan-based advertisers, and expand existing client relationships.
Read more
The Future of TV is Now Presented by Innovid Brings Together Brands, Agencies, and Publishers to Collaborate and Inspire at the First of a Global Thought Leadership Series
Read more
What Amazon’s intention to acquire Sizmek means for the advertising industry and how it will shape the way they create and deliver ads
Read more
Contemporary consumption of TV through connected devices isn’t just about on-demand selections, it is now becoming about realizing the earliest dreams of interactive TV and personalization.
Read more
Innovid researchers observed and analyzed every campaign run by Innovid between January 1, 2018, and December 31, 2018. Using this data we’ve created benchmarks insights for video advertisers.
Check it out
This ebook includes creative best practices for automotive campaigns, as well as trends and opportunities for automotive brands to drive action with consumers.
Check it out
In this report, discover how CPG marketers are leveraging data-driven and interactive video across all screens—including connected TV (CTV) to lean in to the direct-to-consumer strategy.
Check it out
Discover insights and success stories from Volvo, Modi Media, and true[X] on how they’re transforming the commercial experience for the interactive, CTV audience.
Check it out
New Zealand television broadcaster, TVNZ needed to stand out from the competition and drive brand consideration for telco giant, Vodafone.
View case study
Enough!, a non-profit led public service initiative, was looking to drive action and awareness for its PSA campaign to end gun violence.
View case study
One of Estée Lauder’s premier brands, La Mer, was looking to increase brand awareness of their Crème de la MerTM Moisturizing Crème.
View case study
DeVry University was looking to increase engagement with their video ads to drive interest in their enrollment programs, as well as increase traffic to their website.
View case study
We teamed up with the IAB’s Women Visionaries program to inspire more women and share insightful tips on what (and what NOT) to do to become a BOSS.
Read the blog post
Recap of key learnings from the 2019 Cannes Lions Festival. Connected TV spend is rising, personalization technology is hot, and more.
Read the blog post
As the advertising industry descends on Cannes for the Lions, here are a few trends to look for and a few places to learn more about them.
Read the blog post
Learn how connected TV and interactive data-driven video will drive consumer engagement to boost ROI for back-to-school retail marketers.
Read the blog post