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Case Study – Haleon Heals + Personalizes at Scale with Innovid DCO
Learn how Haleon used Innovid DCO tools to target audiences with personalized ads — boosting connections, clickthrough rates, and efficiency.
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News
Innovid Brings Data-Driven Personalization to Walmart’s Demand-Side Platform’s CTV Advertising Capabilities
New integration helps Walmart Connect advertisers deliver more relevant ad creative to connected TV ads
News
Innovid Names Ken Markus Chief Operating Officer
Google veteran to lead cross-functional, company-wide operations building increased value for customers through best-in-class services
News
Innovid & Ascendant Network Research Spotlights How Advertisers are Adapting Video Mix, Media, & Creative Strategies for Converged TV
Study polled senior-level marketers to understand how advertising strategies have changed to reach and engage with audiences across linear, CTV, and digital
News
PadSquad & Innovid Introduce Advanced Interactive CTV Ad Offering
PadSquad’s in-house creative team is an on-demand resource for brands looking to quickly produce and deliver interactive connected TV ad campaigns that drive business outcomes
News
Innovid Appoints David Helmreich as Global Chief Commercial Officer
20+ year industry veteran to lead revenue and client-focused functions
News
Innovid Bolsters Cross-Platform TV Dataset with Kinetiq Integration
Linear Local, National & Global Ad-Occurrence Data, Combined with Second-by-Second CTV Ad Impressions, Establishes Scalable Source of Real-Time Converged TV Airings
Fundamentals
Fundamentals of CTV
Everything you need to know to confidently incorporate connected TV into your omni-channel advertising mix.
Reimagine TV Advertising
Marketers need a trusted partner committed to innovation with a strong, reliable foundation in video to deliver the right message to the right people across all devices.
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