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Majority of Advertisers Spend More than Half of Their Time Optimizing Converged TV Ad Performance & Still Fall Short

New Innovid Study Reveals Disconnect Between Measurement & Optimization Across Converged TV, Resulting in Business Impact

Innovid Names Sarah Ripmaster as SVP, Strategic Accounts

Former Smartly.io Global Chief Sales Officer to Lead Strategic Client & Sales Function for Converged TV Advertising Platform

Innovid Launches Cookieless Cross-Device Solution to Increase Accuracy of Conversion Rates

Innovid’s identity framework, Innovid Key, enables advertisers to track conversions on second screens from CTV campaigns without violating consumer privacy.

Innovid Appoints Software Ops Veteran Jeff Austin as Senior Vice President of Revenue Operations

Former Stackline VP to spearhead revenue operations for independent converged TV advertising platform

Innovid Appoints Ad Industry Veteran Dave Fahey as Vice President, Agency Partnerships

Former Viant, Google executive to spearhead agency business for independent converged TV advertising platform

CTV Accounts for Half of Global Video Impression Share for Retail Advertisers

New global report from Innovid highlights sustained growth in CTV as retail advertisers prioritize reach and performance


Fundamentals of CTV

Everything you need to know to confidently incorporate connected TV into your omni-channel advertising mix.

Reimagine TV Advertising

Marketers need a trusted partner committed to innovation with a strong, reliable foundation in video to deliver the right message to the right people across all devices.

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