Keep up on the latest and greatest for data-driven video, connected TV advertising and newsworthy stories. From ‘how-to’ guides, white papers on best practices, research insights, annual benchmark reports and case studies, we’ve got you covered.
The solution will include independent ad serving, integrated measurement and dynamic creative decisions. It will work across all channels and devices, from video and display to social, mobile and CTV.
Read more
New Integrated Partnership Enables Data-Driven Creative and Optimization Across Channels, Devices for Video, Social, Display and other Formats
Read more
Data-driven video means using customer intelligence to shape both a video’s distribution and message. According to a report from video marketing platform Innovid, CPG companies are seeing results...
Read more
T Time is a podcast featuring news and analysis of the latest developments in advanced TV and video. SPECIAL GUEST: Tal Chalozin, CTO & Co-Founder of Innovid.
Read more
In this report, discover how CPG marketers are leveraging data-driven and interactive video across all screens—including connected TV (CTV) to lean in to the direct-to-consumer strategy.
Check it out
Discover insights and success stories from Volvo, Modi Media, and true[X] on how they’re transforming the commercial experience for the interactive, CTV audience.
Check it out
Innovid’s annual benchmark report aims to provide marketers, agencies and digital publishers with guidance and insight on what is resonating in video advertising. Download the report!
Check it out
We’ve created our new Data-Driven Video Marketing Strategy Guide - to help marketers discover the power of data and how to activate it for more personalized and effective video marketing.
Check it out
A leading global consumer electronics brand wanted to efficiently generate video views on Facebook with the most relevant content for their custom audiences.
View case study
Conagra teamed up with Innovid to create a dynamic video campaign for PAM Cooking Spray that delivered personalized messages that would better resonate with audiences.
View case study
Innovid and Saatchi and Saatchi worked together to incorporate localized, data-driven creative messaging within Toyota’s video ads.
View case study
For the latest release of 20th Century Fox’s series “Alien Covenant,” Channel 4 and Innovid once again teamed up to bring true innovation to personalized video.
View case study
While there was a multitude of topics being discussed at Advertising Week, there were three major themes that saturated the conference — reiterating the need for the industry to work together...
Read the blog post
Innovid President, Beth-Ann Eason joined Fox Business News to discuss the changing TV landscape, new advertising opportunities and examples of what drives results for advertisers today.
Read the blog post
Google introduced new Measurement Partner Program, which aims to improve transparency and objectivity of measurement standards - Innovid is one of the leading trusted, 3rd party measurement providers.
Read the blog post
The Innovid team joined 15,000 of our closest friends in Cannes to meet, greet, and share insights with the industry’s best and brightest. Here are a few things people were buzzing about.
Read the blog post