CTV Advertising
Here's the latest in CTV Advertising.
News
New Innovid Study: CTV Devices Account for Over Half of Global Video Impressions in CPG
Innovid’s inaugural CPG report reveals the power of CTV for brands in reaching and engaging global audiences
News
NEW CPG STUDY: CTV Devices Account for Over Half of Global Video Impressions in CPG Vertical, Up from 44%
Innovid’s inaugural CPG report reveals the power of CTV for brands in reaching and engaging global audiences
Blog
Add the CPG on CTV Guide to Your Cart
Learn how CPG CTV advertising strategies have adapted through insights gained from analyzing 103+ billion video impressions served on Innovid’s platform.
Explore all CTV Advertising
News
New Innovid Study: CTV Devices Account for Over Half of Global Video Impressions in CPG
Innovid’s inaugural CPG report reveals the power of CTV for brands in reaching and engaging global audiences
News
NEW CPG STUDY: CTV Devices Account for Over Half of Global Video Impressions in CPG Vertical, Up from 44%
Innovid’s inaugural CPG report reveals the power of CTV for brands in reaching and engaging global audiences
Blog
Add the CPG on CTV Guide to Your Cart
Learn how CPG CTV advertising strategies have adapted through insights gained from analyzing 103+ billion video impressions served on Innovid’s platform.
Reports
Add to Cart: The CPG Guide to CTV
Discover Innovid’s research into how CPG marketers are leveraging the CTV channel. You’ll find effective strategies, benchmarks, and more.
Blog
Protect Your CTV Ad Dollars: Innovid Automates CTV Measurement with Leading Verification Partner, Oracle Moat
Innovid and Oracle Moat's new advanced CTV measurement features actively detect ad fraud on CTV. Protect your media investments and learn more here!
Blog
Reimagine TV Advertising? We Did That—and There’s a Highlight Reel
Campaign partnered with Innovid to interview the industry's top advertising execs on all things CTV, measurement, and more. Tune in!
Videos
The Future of Creativity
Can you sum up the future of creativity in one word? We asked industry leaders to describe the future of creativity… in one word. Check it out to get inspired!
Videos
Creativity IRL
What do the experts find most inspiring about the advertising world of today? Everything from creativity to purpose-led growth and sustainability efforts, here. Fight FOMO—and watch now.
Videos
The Rise of Converged TV
How has the rise of converged TV transformed the ad world? Make sure your campaigns come out on top with these valuable insights from the execs at Comcast, Tubi, Carat, Media Monks, Yahoo! and more.
Videos
The Power of Creative Optimization
What can your ad campaign achieve with creative optimization? Hint: Engagement through personalization is just the tip of the iceberg.
Videos
Reimagine TV Advertising
Discover how the biggest players in digital advertising are changing the TV world.
Videos
Navigating the Evolving CPG Advertising Marketplace
Innovid’s Barret Roberts, VP, Head of Industry CPG, speaks to Innovid’s platform solutions in ad serving, converged TV measurement, and personalization.
Want to Learn How We Can Make Your Advertising Easier?