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Advertising Measurement

Here’s the latest in Advertising Measurement.

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Blog

Auto Advertising Gains Horsepower: Video Insights from Innovid iQ

Get the latest insights from Innovid iQ, your go-to resource for the state of video advertising.
Blog

The Awakening of Telecom: Video Insights from Innovid iQ

Get the latest insights from Innovid iQ, your go-to resource for the state of video advertising.
News

Global CTV Impressions Up 60%, According to Innovid Study

"The past year upended the way we engage with content, and brands have had to adjust their strategies accordingly," added Hogue when speaking about the Global Omni-Channel Benchmarks Report
News

CTV, Video Ad Impressions: Which Lengths Drive The Highest CTR, Engagement?

Innovid released its Global Omni-Channel Benchmarks Report that analyzes nearly 250 billion video and display advertising impressions served on the company’s platform in 2020
Blog

The Year Streaming Went Supernova: A Global Omni-Channel Benchmarks Report

What Innovid data revealed about how video and display advertising trends have shifted throughout the COVID-19 pandemic.
Reports

The Year Streaming Went Supernova | Global Omni-Channel Benchmarks Report

Learn how video and display advertising trends have shifted throughout the COVID-19 pandemic.
Press Releases

STUDY: Global CTV Impressions Increase 60% Year-Over-Year, Becoming a Pivotal Channel for Omni-Channel Marketers

Innovid’s Global Omni-Channel Benchmarks Report uncovers how advertising trends shifted amid COVID-19 pandemic
Blog

Retail, CPG, Auto On The Rise: Video Insights from Innovid iQ

Get the latest insights from Innovid iQ, your go-to resource for the state of video advertising.
Blog

New Month, New Innovid iQ Data

New January 2021 Innovid iQ Data. Total video impressions grew +24% year-over-year in January 2021.
Blog

Introducing Innovid iQ 2.0

Innovid iQ represents the most complete picture of the state of video advertising. Check back monthly to view year-over-year video trends.
Blog

Innovid MRC Accreditation Covers Widest Breadth of Channels -- OTT, Video and Now Display

Innovid now offers the most robust accreditation coverage. Gain an independent, single source of truth through our omni-channel ad serving platform.

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