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INNOVID

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Reports

U.S. Video Benchmarks Report: Fall 2020 Edition

Learn from our analysis of the complete U.S. video landscape which highlights in-depth video advertising insights and timely best practices for marketers.
Blogs

Innovid Fall Benchmarks Show Connected TV Impressions Grew 55% YoY

Innovid's Fall 2020 Benchmarks Show CTV Impressions Grew 55% Year-Over-Year
News

INNOVID STUDY: Connected TV Impressions Grew 55% YoY

Innovid’s Fall 2020 U.S. Video Benchmarks Report delivers a snapshot of video advertising data, plus best practices that advertisers can use amid COVID-19
Blogs

Industry Experts Give Six Facts To Elevate Any TV Measurement Strategy [Audio]

How can one best use a channel that is household-based but has as much targeting and measurement of digital? We look at 6 things advertisers should consider.
Blogs

Too Many Cookies in Google Chrome’s Kitchen (What You Need To Know)

Google announced it will phase out third-party cookies by 2022 and replace it with the “Google Privacy Sandbox.” Here's what advertisers need to know.
Blogs

Super Bowl 2020 Won Millions of Viewers, But Did It Fumble On Innovation?

We asked Innovid CTO Tal Chalozin for his take on Super Bowl 2020, the big tech behind the big game, and what did and didn't work for TV advertisers.
Case Studies

Interactive Trivia Drives Engagement on Connected TV

Florida Virtual School (FVLS) leveraged Innovid’s Trivia format to drive brand awareness and stimulate customer engagement for their accredited, award-winning virtual Kindergarten-12 curriculum.
Reports

Global Video Benchmarks Report: A New Era of Personalization

Learn best practices and benchmarks for personalization, device, targeting based on hundreds of billions of video ad impressions and 600+ advertisers.
News

STUDY: Nearly Half of Advertisers Leverage Advanced Video Ad Formats Driving a 335% Higher Engagement Rate

Innovid’s Global Video Benchmarks Report findings validate advanced video advertising drives considerable engagement for brands
News

Innovid Launches Innovid iQ Omnichannel Video Analytics Dashboard to Help Marketers Navigate the New TV Landscape

Weekly dashboard represents the most comprehensive video advertising trends across digital video and CTV during the COVID-19 pandemic

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