The Importance of Storytelling in Connected TV Advertising
June 29, 2021
Recommended Knowledge
CTV Measurement
Case Study: Panera x InnovidXP — The Bread & Butter of Streaming TV Advertising
Learn how Panera’s agency, Publicis, used InnovidXP to inform optimizations, capture cost efficiencies, and increase unique reach in streaming ads.
Omni-Channel Advertising
Adapting Mix, Measurement, & Creative Strategies for Converged TV
Innovid x Ascendant Network uncovered how advertisers are adapting their video mix, measurement, and creative strategies today to take advantage of the converged TV landscape.
CTV Advertising
Adtech Empowers Industry Evolution: Predictions for 2023
What will this year bring across the converged TV landscape? We have predictions from the top experts in adtech.