What if We Never Had Third-Party Cookies?
July 19, 2022
Recommended Knowledge
Identity Resolution
Innovid Launches Cookieless Cross-Device Solution to Increase Accuracy of Conversion Rates
Innovid’s identity framework, Innovid Key, enables advertisers to track conversions on second screens from CTV campaigns without violating consumer privacy.
Advertising Measurement
Apple, Attribution, & InnovidXP: How Innovid is Responding to Recent Privacy Enhancements
Apple is updating its privacy stance. Learn how this data loss will impact attribution and measurement — and what Innovid is doing to help marketers stay ahead.
Identity Resolution
Identity: Look Back/Look Ahead with Winterberry Group
Identity resolution is one of the most talked-about areas of adtech, and also one of the most complex. We spoke with experts from Winterberry Group about what to expect in 2023.