The simple way to create TV advertising experiences

OTT COMPOSER is the premiere authoring tool to create and publish experiences for connected TV advertising. This self-service advertising tool enables brands, agencies and publishers to design interactive ads for connected TV and scale dynamic creative across video everywhere.

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Features, features everywhere

Easy-to-use tools for building effective interactive ad campaigns for the growing CTV marketplace, supporting all CTV and OTT devices and integrating across all major broadcast systems.

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Build, publish and run everywhere

OTT COMPOSER saves significant time and resources, giving customers full ownership of creative assets with assurances they are ready for the big screen. Upload assets and compose your interactive TV storyboard from a curated group of top performing ad types. With Innovid’s full ad server integration in place, OTT COMPOSER removes complexity and seamlessly publishes across every device.

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We are proud to partner with the leaders in the CTV and OTT space to power the most engaging TV ads. Innovid has the largest footprint of partners, with all interactive TV ads powered by OTT COMPOSER.


Robust SDK. Cause it’s rocket science.

Innovid’s engineers have made it easy to install any device for your app with our OTT Developer Portal. Access documentation on how to quickly onboard your app to work across any OTT device with step by step instructions.

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TV MONSTER. Because seeing is believing.

Meet TV MONSTER, Innovid’s Roku App, that allows customers to preview OTT ads in real time. Cast from OTT COMPOSER to TV MONSTER to see the final product as your viewers will experience it. Make adjustments on the fly and cast again to see edits in real-time.

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