Resources Back to Resources AI in Ad Tech: Cutting Through Hype & Harnessing Potential May 10, 2023 Recommended Knowledge Personalization Haleon Leverages Personalisation To Widen Awareness Of Panadol Panadol partnered with Innovid to launch a DCO campaign, using personalized video ads to target their audience. CTV Advertising Innovid Releases “Holiday Shoppable Advertising Unwrapped” Guide Download Innovid's new guide, “Holiday Shoppable Advertising Unwrapped," for best practices on leveraging shoppable ad formats that shorten the path to purchase this holiday season - and beyond! CTV Advertising The Rise of Shoppable CTV Advertising Roundel and Innovid launched CTV x Commerce 2024, a new data-driven report exploring the rise of shoppable advertising.