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Videos

Unify Converged TV Series 2023: Measurement Standards Will Help to Future-Proof TV Advertising: WBD’s Andrea Zapata

Watch Andrea Zapata speak at “Establishing Measurement Standards in a Converged TV World,” a Beet.TV Leadership Series produced at CES 2023, presented by Innovid.
Videos

Unify Converged TV Series 2023: Audience Measurement Highlights TV’s Mid-Funnel Benefits: DIRECTV’s Jason Brum

Watch Jason Brum speak at “Establishing Measurement Standards in a Converged TV World,” a Beet.TV Leadership Series produced at CES 2023, presented by Innovid.
Videos

Unify Converged TV Series 2023: Advertisers Need Cross-Platform Currency for Outcomes: Publicis’s Shelby Saville

Watch Shelby Saville speak at “Establishing Measurement Standards in a Converged TV World,” a Beet.TV Leadership Series produced at CES 2023, presented by Innovid.
Videos

Unify Converged TV Series 2023: 2023 Will Bring More Tests of Media Measurement: Camelot’s Sam Bloom

Watch Sam Bloom speak at “Establishing Measurement Standards in a Converged TV World,” a Beet.TV Leadership Series produced at CES 2023, presented by Innovid.
Videos

Unify Converged TV Series 2023: Economic Uncertainty Drives Innovation in Advertising: IAB’s Eric John

Watch Eric John speak at “Establishing Measurement Standards in a Converged TV World,” a Beet.TV Leadership Series produced at CES 2023, presented by Innovid.
Videos

Unify Converged TV Series 2023: 2023 Is ‘Year of Reckoning’ for Ad-Related Data and Technology: Havas’s Mike Bregman

Watch Mike Bregman speak at “Establishing Measurement Standards in a Converged TV World,” a Beet.TV Leadership Series produced at CES 2023, presented by Innovid.
Videos

Unify Converged TV Series 2023: First-Party Data Help to Sharpen Ad Campaigns: L’Oreal’s Shenan Reed

Watch Shenan Reed speak at “Establishing Measurement Standards in a Converged TV World,” a Beet.TV Leadership Series produced at CES 2023, presented by Innovid.
Videos

Unify Converged TV Series 2023: Partnership With Albertsons Comes as CTV and Retail Media Collide: Omnicom’s Megan Pagliuca

Watch Megan Pagliuca speak at “Establishing Measurement Standards in a Converged TV World,” a Beet.TV Leadership Series produced at CES 2023, presented by Innovid.
Videos

Unify Converged TV Series 2023: Addressable TV Ad Spending Is Poised to Grow in 2023: DISH Media’s Kemal Bokhari

Watch Kemal Bokhari speak at “Establishing Measurement Standards in a Converged TV World,” a Beet.TV Leadership Series produced at CES 2023, presented by Innovid.
Videos

Unify Converged TV Series 2023: Media Measurement Needs to Diversify Beyond Ad Currencies: Innovid’s Jessica Hogue

Watch Jessica Hogue speak at “Establishing Measurement Standards in a Converged TV World,” a Beet.TV Leadership Series produced at CES 2023, presented by Innovid.

Adtech Empowers Industry Evolution: Predictions for 2023 

What will this year bring across the converged TV landscape? We have predictions from the top experts in adtech.

The One-Two Punch of Independent Global Ad Serving + Measurement at Scale

Discover the powerful combination of independent global ad serving and cross-platform analysis in this webinar!

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