Right Here, Right Now Campaign Series: Advanced Creative Advice for the Here & Now

Creative sits at the heart of every converged TV strategy, and developing highly relevant, engaging and impactful advertising experiences, personalized and delivered to the right audiences, is happening at scale today. And we at Innovid believe advanced creative is crucial in making these impactful, personalized advertising experiences a reality 

In the latest video in our “Right Here, Right Now” series with Campaign, Innovid asked industry leaders to share a piece of game-changing advice for advertisers looking to leverage advanced creative technologies in the here and now. Watch the video today and hear what experts from CMI Media Group, Yahoo!, 4A’s, Roku, Mars Petcare, LG Ads and Innovid have to say on the matter! #advancedcreative