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CTV Measurement

Davis Elen Advertising Taps Into Innovid Insights to Drive Unique Reach For Toyota and McDonald’s

How Innovid Insights helped Davis Elen Advertising drive unique reach on CTV for Toyota and McDonald’s.
Identity Resolution

Introducing Innovid Key: A Forward-Thinking Approach to Identity Resolution

Innovid Key unlocks numerous identity solutions, together with Innovid’s proprietary Household Graph, in a secure and privacy-compliant manner.
CTV Measurement

Innovid Expands Integration with IAS to Measure Media Quality Across CTV Ads

Innovid’s extended partnership with IAS now enables deeper video ad measurement across all channels and devices.
CTV Measurement

Innovid Insights Measures 80% Unique Reach Percentage for General Motors

How General Motors leveraged Innovid Insights to manage frequency and measure the effectiveness of its CTV campaigns.
Identity Resolution

SOC 2 Audit Completion, Part of Innovid’s Ongoing Commitment to Data Privacy

Innovid is committed to ensuring the safety and confidentiality of the data we work with while delivering superior advertising experiences.

Mondelez Delivers Emotionally Resonant Experiences for a 29% Lift in Ad Recall

How Innovid’s DCO technology and social integrations helped Mondelēz elevate its approach to personalization.
Company & Culture

Employee Spotlight: Micaela Camardelli, Associate Director of Ad Operations

Hear about Micaela's journey within Innovid, how she helped grow the Ad Ops team, and what she did in a previous life before ad tech came calling.
Company & Culture

Employee Spotlight: Amit Dvir, Director of Software Engineering

How Innovid’s Director of Software Engineering manages working across multiple time zones, leading a high school mentorship program, and more.
Company & Culture

The Inaugural Global Innolympics Games

The most memorable moments from our 2021 Innolympics, a spirited global competition unlike any other.
CTV Measurement

Innovid Insights Measures 87% Unique Reach Percentage for Whirlpool

How Innovid Insights enabled Whirlpool to accurately assess and better optimize the performance of their CTV campaigns.
CTV Measurement

Innovid Launches Deeper Measurement Suite: Innovid Insights

A look at Innovid Insights, our measurement suite that provides unbiased household-level reach and frequency analysis.
CTV Measurement

Decoding CTV Measurement: An In-Depth Look at Reach, Frequency, and ROI

A groundbreaking CTV measurement study from the ANA and Innovid that provides insights and best practices to guide your CTV advertising strategy.

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