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Ad Personalization, Content Discovery are Focus of Beet Retreat Miami Panel Featuring MediaLink, Innovid, Tivo and Sorenson Media
The old adage “don’t take it personally” will be upended in the world of advanced television.
In 2017, Israel’s High-Tech Exits Totaled $7.44 Billion
Israeli high-tech exits totaled $7.44 billion in 2017, 110% more than the $3.5 billion in exits in 2016. An exit is defined as a merger, acquisition or initial public offering (IPO).
Innovid Acquires Taykey To Provide Brands With New Insights Into The Impact Of Contextual Relevance On Video Engagement
Companies combine video engagement data with contextual intelligence to make more informed decisions for video marketing and creative delivery
Innovid Releases Insights From Survey Of Brand Marketers On Video Marketing Strategies And Expectations For 2018
Survey results show both unmet potential and optimism in video advertising market, particularly related to personalization, mobile and over-the-top (OTT) video.
Innovid Ranked On Ad Age’s Annual 50 Best Places To Work List
World’s Leading Video Marketing Platform Recognized as a Top Company in Advertising and Media for Outstanding Workplace and Employee Experience
True[x] And Innovid Partner To Bring Engagement Ads To Living Room Devices
New Data Shows 50% of Viewers Chose to Watch Ads, Improving Their TV Experience and Increasing Time Spent Interacting with Brands
Innovid Launches First Real-Time Creative Targeting System For Digital TV Based On Offline CPG Purchase Data From Nielsen Catalina Solutions
MODI Media First to Enable Clients to Target and Optimize Digital Video Ads Across Connected TV and OTT Devices Based on Purchase Behavior
Innovid Releases 2017 Global Video Benchmarks Study To Establish Industry Standards For Video Marketing And Measurement
Study reports on video performance across devices and industries with KPIs including awareness, completions, engagement, time earned and more
Behind All 4's new personalised VOD ads that call out the names of viewers
Channel 4 earlier this week unveiled a new video on demand advertising package allowing brands to directly address viewers - in practise this meant first adopters 20th Century Fox...
Innovid Presents The Future Of Video Marketing At Oracle MME Conference
Executives from Innovid will lead a series of speakership discussions around the future of video marketing and the role that data and creative will play.
Tapad And Innovid Partner To Enhance Cross-Device Video Personalization
Partnership leverages industry-leading Tapad Device GraphTM for more effective video marketing across all connected devices.
MRC Extends Innovid’s Accreditation For Desktop Viewable Video Ad Impressions, Viewability Metrics, And Mobile Video Impressions
The accreditations further demonstrate Innovid’s ongoing commitment to providing a fully transparent, high-quality measurability solution for advertisers.
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