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CTV Advertising

Predictions 2021: Scale, Data, and Identity Will Drive Rebound Success and Advertising Growth

After a year of disruption and what felt like constant change, new principles, best practices, and realities have emerged as we welcome 2021.
Company & Culture

Innovid Named as a Media Measurement Technology Sample Vendor in The Gartner Marketing Technology Vendor Guide

The report aims to help Chief Marketing Officers make budget optimization decisions about MarTech measurement partners.
Creative Management

Ditch Your Ad Builder, There’s a Better Way

In a crowded creative development landscape, Innovid makes your life easy by seamlessly integrating with tools you use today and developing new solutions.
Advertising Measurement

Innovid Fall Benchmarks Show Connected TV Impressions Grew 55% YoY

Innovid's Fall 2020 Benchmarks Show CTV Impressions Grew 55% Year-Over-Year
Ad Serving

Innovid Introduces New Tech to Revolutionize Quality Control in Streaming Video Advertising

Innovid sets a new standard for creative quality control with the highest quality ad experience in the market for advertisers, publishers, and consumers.
CTV Advertising

Can You Guess How These Global Brands Are Thinking About TV Advertising?

Can you guess how these global brands are thinking about TV advertising? Test your knowledge on what top executives are looking to learn at this year's CES.
Creative Management

Innovid Named a Leader in The Forrester Wave™: Creative Advertising Technologies, Q4 2020

Innovid Named a Leader in The Forrester WaveTM: Creative Advertising Technologies, Q4 2020
CTV Advertising

[Video & Live Q&A] Innovid & Roku Discuss New Tricks for the Marketing Mix

[Video & Live Q&A] Innovid's Stephanie Geno and Roku's Dan Robbins discuss CTV’s growing impact on omni-channel strategies and where the market is headed.
Creative Management

Forrester Now Tech: Creative Advertising Technologies

Innovid is proud to be included by independent research firm Forrester in their Now Tech: Creative Advertising Technologies, Q2 2020 report.
Personalization

Consumers Reveal Their Perspective on Sharing Data

Consumers revealed how they feel about sharing their data with brands, but how much are people willing to trade for more relevant ads? Click to find out.
Personalization

[Video] Marketers Need an Integrated Approach to Omni-Channel Personalization: Here's How

A personalized omni-channel message is needed to meet audiences where they engage. Watch our video to learn how to streamline and simplify your strategy.

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