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CTV Advertising

Reimagine TV Advertising

Discover how the biggest players in digital advertising are changing the TV world.
CTV Advertising

Navigating the Evolving CPG Advertising Marketplace

Innovid’s Barret Roberts, VP, Head of Industry CPG, speaks to Innovid’s platform solutions in ad serving, converged TV measurement, and personalization.
Advertising Measurement

Reimagine Cross-Platform TV Advertising with InnovidXP

InnovidXP delivers cross-platform TV measurement, consistently counting and attributing linear and CTV advertising across every platform, including walled gardens.
Advertising Measurement

InnovidXP: The Measurement Super Power

New ways to measure and value TV audiences are proliferating. What’s unique in measuring connected TV consumption and how is the opportunity being addressed?
Advertising Measurement

US TV Spending Forecast: Heading Toward a Converged Future

Watch the webinar to see the relationship between traditional and CTV, ad pricing pressures and new measurement approaches, the effect of macroeconomic conditions on the future of TV advertising.
CTV Measurement

New Opportunities in Measurement

New ways to measure and value TV audiences are proliferating. What’s unique in measuring connected TV consumption and how is the opportunity being addressed?
Personalization

Global Brands are Revolutionizing Audience Engagement with CTV Personalization

With the steady rise of video streaming, global brands can engage with their audiences in more innovative and creative ways than ever before.
Advertising Measurement

Data Innovation: How Big Global Brands are Building the Future of Convergent TV

Convergent TV enables marketers to more effectively reach their most relevant audiences, but CTV requires a new approach to media strategy.
Creative Management

Innovid Named a Leader in The Forrester Wave™: Creative Advertising Technologies, Q4 2020

Marketers are grappling with an unprecedented need for agility, personalization, ID solutions, and solving for the rising tsunami of CTV consumption.
Personalization

An Integrated Approach to Omni-Channel Personalization

Having a personalized message across all channels is not a pipe dream, it has become the standard for meeting your audiences where they engage.
Company & Culture

Employee Spotlight: Micaela Camardelli, Associate Director of Ad Operations

Micaela (Mica) Camardelli has helped grow the Ad Operations team from three to nineteen employees and has transitioned from the role of mentee to that of mentor.
Company & Culture

Employee Spotlight: Amit Dvir, Director of Software Engineering

When we say that Innovid is a global company, we mean it. Throughout the course of a decade, Amit Dvir’s journey with Innovid has taken him from Tel Aviv to New York City to Los Angeles.

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