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CTV Advertising
The Future of Creativity
Can you sum up the future of creativity in one word? We asked industry leaders to describe the future of creativity… in one word. Check it out to get inspired!
CTV Advertising
Creativity IRL
What do the experts find most inspiring about the advertising world of today? Everything from creativity to purpose-led growth and sustainability efforts, here. Fight FOMO—and watch now.
CTV Advertising
The Rise of Converged TV
How has the rise of converged TV transformed the ad world? Make sure your campaigns come out on top with these valuable insights from the execs at Comcast, Tubi, Carat, Media Monks, Yahoo! and more.
CTV Advertising
The Power of Creative Optimization
What can your ad campaign achieve with creative optimization? Hint: Engagement through personalization is just the tip of the iceberg.
Advertising Measurement
Innovation in Cross-Platform Measurement
Reach, frequency, accuracy—oh my. Tune in to our latest video to discover which converged TV metrics industry leaders say matter most.
CTV Advertising
Reimagine TV Advertising
Discover how the biggest players in digital advertising are changing the TV world.
CTV Advertising
Navigating the Evolving CPG Advertising Marketplace
Innovid’s Barret Roberts, VP, Head of Industry CPG, speaks to Innovid’s platform solutions in ad serving, converged TV measurement, and personalization.
Advertising Measurement
Reimagine Converged TV Advertising with InnovidXP
InnovidXP delivers cross-platform TV measurement, consistently counting and attributing linear and CTV advertising across every platform, including walled gardens.
Advertising Measurement
InnovidXP: The Measurement Super Power
New ways to measure and value TV audiences are proliferating. What’s unique in measuring connected TV consumption and how is the opportunity being addressed?
Advertising Measurement
US TV Spending Forecast: Heading Toward a Converged Future
Watch the webinar to see the relationship between traditional and CTV, ad pricing pressures and new measurement approaches, the effect of macroeconomic conditions on the future of TV advertising.
Advertising Measurement
New Opportunities in Measurement
New ways to measure and value TV audiences are proliferating. What’s unique in measuring connected TV consumption and how is the opportunity being addressed?
Personalization
Global Brands are Revolutionizing Audience Engagement with CTV Personalization
With the steady rise of video streaming, global brands can engage with their audiences in more innovative and creative ways than ever before.
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