Explore all Case Studies
Advertising Measurement
Uncovering UNTUCKit’s Successful TV Strategy
InnovidXP’s campaign performance analytics across days, times, networks, programs, genres, creatives and audience segments cut UNTUCKit’s cost per response by 30%
CTV Advertising
Davis Elen Advertising Taps Innovid To Drive Unique Reach For Toyota
See how Innovid helped Davis Elen Advertising drive unique reach on CTV for Toyota and McDonald’s.
CTV Advertising
Innovid Measures 80% Unique Reach Percentage for General Motors
Innovid Measures 80% Unique Reach Percentage across 76 MM impressions for General Motors Brand Awareness Campaign.
Personalization
Mondelez Delivers Emotionally Resonant Experiences for a 29% Lift in Ad Recall
See how Innovid’s DCO technology and social integrations helped Mondelēz International’s Philadelphia brand elevate its approach to personalization and engage consumers based on their behaviors.
CTV Advertising
Innovid Measures 87% Unique Reach Percentage for Whirlpool
Innovid’s measurement solution enabled Whirlpool to understand which programmatic publishers provided the most effective unique reach, cost per unique reach, and average frequency.
Advertising Measurement
Balsam Brands Drives Performance with CTV via InnovidXP
MediaMath partnered with InnovidXP to measure the effectiveness of Balsam Brand’s reach and messaging across publisher partners.
Advertising Measurement
Tune-in Advertiser Extends Reach And Drives New Subscribers With InnovidXP
The one-two punch of programmatic CTV and InnovidXP proved to be a valuable investment for this tune-in focused advertiser.
CTV Advertising
DTC Advertiser Drives Reach Extension with Converged TV Strategy
Fueled by InnovidXP insights, this direct-to-consumer retailer increased its household reach by as much as 35% month-over-month.
CTV Advertising
Anheuser-Busch Benefits From 45% Decrease In Cost Per Unique Reach With Innovid
Anheuser-Busch ran a programmatic campaign across 26 CTV publishers, utilizing Innovid as their primary ad serving and measurement provider to provide reach and frequency optimizations.
CTV Advertising
Interactive CTV Drives QR Code Engagements for LOVESAC
LOVESAC was looking for unique ways to bring the in-store experience online, driving conversions from connected TV to their website.
CTV Advertising
Interactive Trivia Drives Engagement on Connected TV
Florida Virtual School (FVLS) leveraged Innovid’s Trivia format to drive brand awareness and stimulate customer engagement for their accredited, award-winning virtual Kindergarten-12 curriculum.
Marketers Capture Attention with true[X] & Innovid in Today’s Living Room
Marketers across all verticals are always looking to increase viewer engagement and time spent with their brands in ways that provide more value to their audiences.
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