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INNOVID

Explore all Personalization

Blogs

Mondelez Delivers Emotionally Resonant Experiences for a 29% Lift in Ad Recall

How Innovid’s DCO technology and social integrations helped Mondelēz elevate its approach to personalization.
Case Studies

Mondelez Delivers Emotionally Resonant Experiences for a 29% Lift in Ad Recall

See how Innovid’s DCO technology and social integrations helped Mondelēz International’s Philadelphia brand elevate its approach to personalization and engage consumers based on their behaviors.
Blogs

The Importance of Storytelling in Connected TV Advertising

Tips for bringing your connected TV advertising to life with sequential personalization tactics.
Blogs

How to Achieve ROI Growth with Personalization at Scale: Lessons from Mondelez

How Mondelez achieved year-over-year ROI growth by delivering true personalization at scale.
Blogs

Bringing Real-Time Sports Data to Advertising

How brands can leverage proprietary real-time sports data to better connect with highly-engaged sports fans.
Blogs

OTT Composer Changed the Game for Publishers

How Innovid’s OTT Composer armed publishers with the creative solutions needed to unlock connected TV.
Blogs

Social’s Surge in the Time of Distancing

As social media activity surges, it’s important for advertisers to choose tools that allow them to both reach and resonate with their audiences.
Blogs

Marketing Trends Podcast: Extending Audience Reach with CTV

Innovid’s Stephanie Geno on TV advertising, extending reach, and achieving personalization at scale.
Blogs

Making The Case: A Marketer’s POV on Cookie Consent

Ad tech’s hottest topic identity. Focus on the consumer. A marketer’s POV on cookie consent.
Blogs

[Video & Live Q&A] Innovid & Roku Discuss New Tricks for the Marketing Mix

[Video & Live Q&A] Innovid's Stephanie Geno and Roku's Dan Robbins discuss CTV’s growing impact on omni-channel strategies and where the market is headed.
Blogs

Forrester Now Tech: Creative Advertising Technologies

Innovid is proud to be included by independent research firm Forrester in their Now Tech: Creative Advertising Technologies, Q2 2020 report.
Blogs

Consumers Reveal Their Perspective on Sharing Data

Consumers revealed how they feel about sharing their data with brands, but how much are people willing to trade for more relevant ads? Click to find out.

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